Graphic Design Technology

Combining the skills of design, art, typography, typesetting, illustration, printing, and publishing to create graphic designs for both online and printed publications.

Why is this skill important?

Graphic Design Technology comprises many different skills and disciplines in the production of graphic design and output. The diversity of the skills required in the industry are very broad: it is common for people working in this field to be specialists in a particular aspect. As a result, a team may cover the Graphic Design Technology process, with each member of the team having their own strengths, specialities, and roles.

Graphic Design Technology involves working with external and internal clients to create unique solutions to their needs; these may also include printing or online publication production or integrating digital media capabilities for visual communication. People working in this industry often work closely with their clients and must be effective communicators so that they can achieve the client’s objectives successfully. They require strong interactive, research, design, and technical skills in art and design to meet industry standards. In order to achieve these, they need to understand the target audience, markets, trends, cultural differences, and what the client wants. They must be able to work in either formal or informal teams, or independently.

After completing the research and planning stage, a project is interpreted to form a design in appropriate industry specific software. The design must be set up with the correct technical specifications for output. It is essential that practitioners understand all phases of the procedure including the constraints of the specified output process. These skills also apply to re-designing or updating a design.

There are various employment opportunities within the global creative industry. This may include becoming a freelancer, business owner, or being employed by an advertising, marketing, design, or printing company. They may also be employed by a company with a design department or as a stand-alone in-house designer. Practitioners may have a broad role, or specialize as a graphic designer, graphic artist, prepress operator, typographer, typesetter, type designer, image manipulation specialist, illustrator, art director, production manager, digital printer, information designer, publisher, brand or packaging specialist.

Location

Aarau, Switzerland

12–15 October 2022

Skill photos on Flickr

Results

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Rank	Medal	Result	Competitor	Country/Region
1.	Gold	747	Emmanuel YOUNG	France
2.	Silver	741	Tobias Bez Masotti	South Tyrol, Italy
3.	Bronze	736	YU-ZHI LIN	Chinese Taipei
4.	Medallion for Excellence	727	Steven Harris Ramdev	India
5.	Medallion for Excellence	723	Dorka Csenge Uszko	Hungary
6.	Medallion for Excellence	721	En Qi Lau	Singapore
6.	Medallion for Excellence	721	Jingyeong Baek	Korea
8.	Medallion for Excellence	718	Wanqing Ouyang	China
9.	Medallion for Excellence	717	Edgars Ancitis	Latvia
10.	Medallion for Excellence	715	Leah Lucyshyn	Canada
11.	Medallion for Excellence	702	Simona Gier	Switzerland
12.	Medallion for Excellence	700	Lena Decker	Austria
13.		697	Bruno Reis	Portugal
14.		693	Petra Suominen	Finland
15.		691	LLA CYVILL BARTOLOME	Philippines
15.		691	Annabel Haizer	Australia
17.		689	Caera Wallace	South Africa
18.		688	Alireza Ezlegini	Iran
19.		680	ALUA ZHARASBAYEVA	Kazakhstan
20.		677	Ho Yee LEUNG	Hong Kong, China
21.		673	Eliane Schauff	Germany
22.		640	Carol Soovik	Estonia
23.		623	Jose Sebastián Domínguez Moreno	Colombia